![](https://cdn.sanity.io/images/hc18dks8/production/5c3e9b4e379fd2b8cdfb6604e11a2ce34e752ecc-2000x1200.jpg?w=3840&fm=webp&q=80&fit=max)
Adidas - La Gazelle
Motion Design for Adidas Gazelle's relaunch
For the relaunch of their iconic Gazelle sneaker, Adidas asked us to design 4 animated collages in order to convey both the old and the new aesthetics of the shoe and its history. The 4 gifs are composed of a mix of both recent and archive images, as well as illustrations and paintings inspired by the classic shoe.
![](https://cdn.sanity.io/images/hc18dks8/production/e85916f31e6afcb16a50d37a9c98fa6c978c52b2-2000x1200.jpg?w=3840&fm=webp&q=80&fit=max)
![](https://cdn.sanity.io/images/hc18dks8/production/5302923c9112c6cfa90c5722b708a26c8b34c9eb-1000x600.jpg?w=3840&fm=webp&q=80&fit=max)
![](https://cdn.sanity.io/images/hc18dks8/production/cdfd8285192becb7fa5526ddf652acd72a2dd427-1000x600.jpg?w=3840&fm=webp&q=80&fit=max)