Global brand identity development
Inspired by the cosmetic Industry, Sowvital is a brand redefining plant care through a 3-step routine composed of organic-based, vegan, and environmentally friendly products.
This brand combines science, performance, and elegant design to complement its lifestyle focus, editorial and educational content in the world of botany. We created a cohesive and strong visual strategy for the brand, including the logo, typography, imagery, illustrations, campaigns, and every other materials to build its presence and tell its story.
Photography campaign by Charles Nègre, lifestyle photography by Clémentine Passet, Louisa Ben & Clara Mary Joy, vegetal design by Pauline Monnier, packaging photography by Arnaud Le Brazidec, set design by Camille Lichtenstern, creative direction Leslie David, design Charlotte Vard & Laura Schott.